If Blue Could Be Happiness is the second full length album from soft-synthesizer-folk band Florist. It is an observation of change; a full color memory album. It is both a goodbye to a past life and a declaration of great love to a new one. A long mourning song for the death of a mother, and a quiet celebration of the endless struggle that is being alive. Recorded by the band during May of 2017 in an Upstate New York schoolhouse very near to where songwriter Emily Sprague spent her childhood and where the band originated. The final track of the record, “Red Bird”, was written and recorded by Emily on the day before her mother died unexpectedly in March of 2017. The song remains in demo form on the album just as she had heard it.
Patience, aka songwriter Roxanne Clifford of the beloved London indie-pop outfit Veronica Falls, may have begun as a solo refuge from the Manchester-born, LA-Resident’s band duties but White Of An Eye, her third single, is a fully formed, dancing-with-a tear-in-your-eye, confident Pop Moment. The attempt at shedding memories to embrace the present, an ode to the moment.
Like her previous two singles The Church and The Pressure, Lewis Cook of Happy Meals engineers Clifford’s vision to Jacno-esque synth pop perfection. Blooming with a tentative synth cadence and nonchalant spoken word introduction, ‘White Of An Eye’ soon erupts into perfect disco melancholy, with Clifford’s imagery perfectly nailing that nagging regret that haunts every new adventure. With the first appearance of a guitar hook in a Patience song, it’s a classic pop moment enunciated perfectly by Clifford’s instantly recognizable vocal.
Speaking about the video Patience explains: “White of an Eye was inspired by French and Belgium avant-pop performance videos of the ’80s: artists like Elli and Jacno, and Lio would often appear to be in an in-between or obscured world, something of a dream-state evoked by a minimal and smoke filled set. The exterior shots of White of an Eye were filmed at the Mulholland Fountain in Los Angeles, whose lights illuminate from exactly 8PM to 10PM nightly, creating a scene of similar otherworldly and magical quality.
“Director Lawrence Klein and Cameraman Dalton Blanco shot the fountain at five times the speed of normal film, then slowed it down for a brilliant hyper-real effect, which created a surreal uneasiness harking back to the aforementioned European avant-pop videos. The state of this unnatural-nature and the void of the dark set made a euphoric element, mirroring the song’s theme of embracing the future and leaving memories in the past.” Watch below.
Of creating the video, Anna says “It’s a video made in Miami but it’s certainly not a stereotypical Miami video. The ‘party’ side to cities like Miami can feel vacuous, making them the loneliest places in the world, so it’s a fitting backdrop to the story. It’s set the day after a big night, when you instantly regret something that happened. It’s about the internal battle of the day after; trying to accept that you’re human and how hard it is to forgive yourself for your own mistakes. It gets more desperate throughout as the realization sets in.”
The second single to be taken from their highly anticipated debut album Lovers, Someone journeys through a swaggering opening and a head rush of synths, which then make way for Anna’s tender vocals, before the chorus explodes into a blockbuster-scale road trip.
Anna of the North’s debut album Lovers is due for release on September 8 via Different Recordings. Pre-order here.
Adam Granduciel worked on A Deeper Understanding with engineer Shawn Everett and his bandmates: bassist Dave Hartley, keyboarding Robbie Bennett, drummer Charlie Hall and multi-instrumentalists Anthony LaMarca and Jon Natchez. The group emphasized in a statement that this new album is a “band record.”
The group have already shared two tracks from the upcoming record, the beautiful 11-minute long epic Thinking of a Place and the Springsteen-esque lead single Holding On. Now, they’re back this week with another sprawling, instant classic new track titled Strangest Thing. Watch the accompanying Shawn Brackbill-directed visual above.
Nine Inch Nails’ new EP, ADD VIOLENCE, will be released on July 21. The five-song collection is the second in a series of three related EPs. The first, Not The Actual Events, was released in December of 2016.
ADD VIOLENCE finds the band (Trent Reznor and Atticus Ross) becoming more accessible and impenetrable at the same time. The sonic palette expands significantly from Not The Actual Events, incorporating elements of beauty into the dark dissonance. The narrative arc linking the three records begins to emerge through the disassociated lyrics and the provocative and clue-filled cover artwork and accompanying physical component, available exclusively through the NIN.com store.
LESS THAN, the first single from ADD VIOLENCE, was released today. Fans can pre-order ADD VIOLENCE in hi-res digital format now at NIN.com and instantly receive a download of LESS THAN. All digital pre-orders from NIN.com include a limited edition physical component.